For this illustration I wanted to focus incorporating the brand logo into the composition as a seamless part of the illustration. For the figure my goal was to emphasize the idea of the youthful spirit, using imagery that appeals to a younger demographic. The subject is depicted in a more graphic style with bold areas of contrast. The colors I chose are meant to convey the ideas of “hot” yet “cool”, using a complimentary palette of yellows, purples and blues.
